There are no passengers on spaceship earth. We are all crew.
Advertising is an environmental striptease for a world of abundance.
The new electronic independence re-creates the world in the image of a global village.
Environments are not just containers, but are processes that change the content totally.
It is the framework which changes with each new technology and not just the picture within the frame.
Advertising is the greatest art form of the 20th century.
Schizophrenia may be a necessary consequence of literacy.
All media exist to invest our lives with artificial perceptions and arbitrary values
American youth attributes much more importance to arriving at driver's license age than at voting age
The business of the advertiser is to see that we go about our business with some magic spell or tune or slogan throbbing quietly in the background of our minds.
The name of a man is a numbing blow from which he never recovers.
The spoken word was the first technology by which man was able to let go of his environment in order to grasp it in a new way.
Great art speaks a language which every intelligent person can understand. The people who call themselves modernists today speak a different language.
Ideally, advertising aims at the goal of a programmed harmony among all human impulses and aspirations and endeavors. Using handicraft methods, it stretches out toward the ultimate electronic goal of a collective consciousness.
A point of view can be a dangerous luxury when substituted for insight and understanding.