Advertising Quotes

The greatest thing to be achieved in advertising, in my opinion, is believability, and nothing is more believable than the product itself.

Leo Burnett

Remove advertising, disable a person or firm from proclaiming its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom.

David Ogilvy

Advertising moves people toward goods; merchandising moves goods toward people.

Morris Hite

Political advertising ought to be stopped. It's the only really dishonest kind of advertising that's left. It's totally dishonest.

David Ogilvy

Advertising people who ignore research are as dangerous as generals who ignore decodes of enemy signals.

David Ogilvy

Much of the messy advertising you see on television today is the product of committees. Committees can criticize advertisements, but they should never be allowed to create them.

David Ogilvy

Living in an age of advertisement, we are perpetually disillusioned. The perfect life is spread before us every day, but it changes and withers at a touch.

Joseph Priestley

The critic is the only independent source of information. The rest is advertising.

Pauline Kael

Advertising is the life of trade.

Calvin Coolidge

Advertising is the genie which is transforming America into a place of comfort, luxury and ease for millions.

William Allen White

Advertising is the modern substitute for argument; its function is to make the worse appear the better.

George Santayana

Advertising people who ignore research are as dangerous as generals who ignore decodes of enemy signals.

David Ogilvy

History will see advertising as one of the real evil things of our time. It is stimulating people constantly to want things, want this, want that.

Malcolm Muggeridge

Until the rise of American advertising, it never occurred to anyone anywhere in the world that the teenager was a captive in a hostile world of adults.

Gore Vidal

As surprising as it seems, at some level all this advertising we see around us must work, or companies would not engage in it so much.

Morris Hite
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